Creating a wedding brand

It was inevitable that for my own wedding I would want to develop an identity designed specially for the special day!

I developed a logo incorporating the initials of my wife and I then rolled out the colours and style across a range of items giving the guests a contemporary feel for the day.

Luckily my wife and I have very similar tastes so the look developed to become a mixture of feminine colours and illustrations used in the logo, with shades of grey used on everything from the ceremony booklets to the suits for the wedding party.

As a final flourish I applied the logo to the wedding stationery using a magenta foil block to make the colours and logo really jump out.

Overall it was a great success, although the late night dancing is still a bit of a blur!